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I make brands
digitally Stark. Period.
I combine 20+ years of design experience with strategy, content, and AI workflows — for companies that want to get seen, communicate clearly, and ship faster.
I bring together experience from automotive, architecture, healthcare, and culture — and with it the eye for which problems actually need solving. The result: brands, products, and digital experiences that don't just look good, but work strategically.
Experience becomes direction.
Three fields. One goal:
making brands digitally Stark.
I help companies sharpen their brand positioning, structure their digital communication, and make internal workflows more efficient with design, content, and AI.
Branding & Design
I build visual identities that make brands tangible. From logo and typography to a full design system — I craft brand expressions that create recognition and carry meaning.
Every design is built with function, zeitgeist, and strategic impact in mind. I don't shy away from hard problems — I keep the focus.
Typography
Packaging Design
UX — User Experience
UI — User Interface Design
Rebranding
Logo & ID Systems
Corporate Design
Brand Strategy / Markenstrategie
Brand Development & Rebranding
Brand Style Guide
Content Production
I produce content that makes brands visible and tangible. Photography, video, or copy — my content gets the message across and keeps communication consistent across every channel. Every production is targeted, stylistically clear, and technically polished.
Smart decisions take more than AI tools you can finally grasp — sometimes it's about a budget that simply stops being the obstacle. As always, it's about revenue, but never at the cost of what matters: authenticity and integrity.
YouTube Produktion
YouTube Marketing
YouTube Marketing Strategien
Post Produktion & Visuelle Effekte
Product Photography
Packaging Design
Video Marketing
Social Media Marketing
UI — User Interface Design
Product Video
Print Media
Brand Films
Motion Graphics
Illustration
Iconografie
Automotive Photography
Portraitfotografie
Explainer Videos
Eventfotografie
3D-Design & Modelierung
Animation
Bewerbungsbilder
Strategy
I think projects strategically from day one. Based on target audiences, brand values, and digital requirements, I build concepts that create clarity and direction. My strategies tie analysis, design, and communication into one coherent whole — built for impact.
YouTube Marketing
Wireframing
YouTube Marketing Strategien
Storyboarding
Video Marketing
Prototypes
Discovery & Research
Marketing Kampagnen
Content Strategy
Content Strategy
Brand Style Guides
Brand Strategy / Markenstrategie
Brand Development & Rebranding
Web Design & Development
I design and build websites that do more than just look good. The focus is on performance, clear user flow, and an architecture that adapts seamlessly across every device. From minimal landing page to complex web project — I deliver digital experiences with real impact.
Wireframing
UX — User Experience
UI — User Interface Design
Prototypes
Webdevelopment
Premium clients,
clear results.
My projects show how strategy, design, and execution come together — for brands, products, and digital presences that build trust and stay visible.
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More projects with great results
The Audo
Subtle elegance in Copenhagen – “The Audo” and minimalist beauty
AXOR film in the neo-baroque hotel The Audo in Copenhagen. Fittings meet historic rooms — material against material.
Villa Copenhagen
Luxurious heritage meets sustainability – Villa Copenhagen rediscovered
AXOR film in the restored Villa Copenhagen. Listed walls, new fittings, a dialogue between the old and the freshly built.
Driving Experience
The fascination of BMW Motorsport – moments with the new BMW M4
For the ‘Driving Experience’, Viktor was sent by BMW Motorsport to Faro in Portugal to see the BMW M4 in action trackside.
Maisonette P155
Stuttgart living culture – architectural photography with AXOR Urquiola
AXOR film in a Stuttgart maisonette flat. A private space rather than a studio — fittings in a bathroom that is actually lived in.
Configurator
Usability in focus – configuring made simple with ABT Sportsline
Film and tool for the ABT Configurator 2017. Making tuning configurable before the car is built — moving image as an aid to use.
Beyond by Geisel
Luxurious living spaces – the meeting of AXOR and BEYOND by Geisel
AXOR with Geisel, 2020. A luxurious culinary set as a stage for fittings — kitchen rather than bathroom, deliberately against the usual genre.
Architects Website
Digital architecture, fully realised – web design for discerning architects
Website for Studio Bruch Architekten in Augsburg. Interface and UX built as precisely as the architecture behind them.
About Me Promotion
Authentic glimpses of the Allgäu – a video portrait with Vildan Cirpan
An authentic About promo film for Vildan Cirpan. Not an image video, but a person explaining herself — with no acting mode switched on.
Formula E
Formula E unveiled – the future of motorsport
Formula E film from 2016 for Audi Sport ABT Schaeffler. Electric racing at a time when no one took it seriously yet.
Born for the Racetrack
Inspired by motorsport – the making of the ABT RS5-R
ABT Sportsline on the racetrack. Tuning shown not in the showroom but where it belongs — on tarmac, under load.
Wash Systems
Everyday life at speed – motorsport and car washing combined
Photo and video for Christ Wash Systems in Benningen. BMW Motorsport meets car wash — speed where you'd least expect it.
Shop
Tools, Presets und Workflows aus meiner Praxis.
Digitale Produkte für Designer, Unternehmen und Teams, die schneller zu besseren Markenauftritten, Präsentationen und KI-Workflows kommen wollen.
Good design is hard.
I make it simple.
I don't just design things — I create real experiences.
With problem-solving expertise and interdisciplinary thinking, I look at the whole picture — not just the visual marketing layer.
I raise the bar by optimizing every process with intent.
Ich unterstütze Influencer, Prominente, Unternehmen, Start-ups und Institutionen dabei, ihre Marke oder Produkte durch Designlösungen zu erweitern und zu differenzieren.
Ich denke Marken ganzheitlich – nicht eindimensional.
Dabei verbinde ich Strategie, Ästhetik und Technik zu Lösungen, die funktionieren und wirken. Ob Launch, Rebranding oder Weiterentwicklung: Ich begleite Marken langfristig und mit klarem Fokus.
Reviews
Vertrauen entsteht in der Zusammenarbeit.
Verlässlichkeit, Qualität und ein scharfes Auge fürs Design — das sagen nicht nur meine Projekte, sondern auch meine Kunden. Halbe Sachen gibt's bei mir nicht. Mit mir zu arbeiten heißt: ehrlicher Rat, durchdachtes Design und saubere Umsetzung — von der ersten Skizze bis zum letzten Pixel. Mein Anspruch? Arbeit, die nicht nur gut aussieht, sondern hängenbleibt.
Professional, fast, inventive, and high quality. Knows his craft.
Pierre Paukner
Private
Highly reliable, professional, and a strong team player — would work with him again any time.
Tom Hegen
Photographer / Designer
Competent, reliable — more than happy with the service and the work. Thanks, and keep it up!
Pietro Maniscalco
Private
Very professional and thoughtful work. I can recommend him with full confidence. Great guy.
Vedran Radosevic
Designer
Upbeat, fast, reliable, and a really strong output. Happy to work with him again.
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Nikita Anders
Designer
Cool guy, great service, top work. The man is just brilliant. Viktor, keep going 💪
Alexander Elkin
Private
Excellent and highly professional work. I can only recommend him.
Sebastian Rube
Entrepreneur
Viktor consistently turns ideas and visions into something stylish on paper. Backed by humor and commitment.
Maximilian
Entrepreneur
The website Viktor designed for us is just outstanding. I'm thrilled and the feedback has been positive across the board. What impressed me most was Viktor's creativity and his relaxed, easygoing manner — it made the whole collaboration genuinely enjoyable. From design to photography, everything was a perfect fit. Absolutely recommended.
Valentin Gschwend
Managing Director, Ofen Gschwend
Has handled all our projects perfectly so far. Super friendly, experienced, and competent. The whole process was easy and the quality is right. Happy to come back.
Alexander Burggraf
Director, Youth Center Kempten
Great guy, very funny, and takes his work seriously. Does a fantastic job and is super creative in everything he touches. Stunning image editing and emotionally rich videos. Delivers on every client wish with a professionalism no one else matches. You actually get what you pay for. Highly recommended.
Viktor Raab
Entrepreneur
Beautiful, individual design plus professional photography for print and web. A lot of attention to detail and a real drive for perfection. A designer who fights for his point of view — with a clear vision for a timeless result. Thank you for the logo, practice CI, and website.
Frank Mascha
Oral Surgeon, Kempten
I had portraits and job-application photos taken by Viktor and was really impressed with the result. I could use the shots for both job applications and official ID — a real bonus. He's very professional and brings a lot of positive energy, which clearly shows in the work because you feel completely at ease.
Eduard Epple
Computer Scientist / Owner, 98 Grad
My experience with Viktor was genuinely great. I'm not someone who enjoys being in front of the camera, but with him it was relaxed and easy — and always in a good mood. The post-production was very professional and he was always open to our wishes. A clear recommendation from me.
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Natascha Naumann
Designer, Jomoo Group
Top collaboration — fast, professional, reliable. For my Amazon project I had images, video, and A+ content produced — and I'm completely satisfied. In just two meetings we nailed down everything important. Changes were turned around quickly, and the result speaks for itself: strong images, a great video, and high-quality A+ content. Efficient, professional, just brilliant.
Vitali Stark
Entrepreneur
